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The Girl Scout Cookie Program has long taught girls how to run a business via in-person booths, door-to-door activity, and the Digital Cookie® platform online, which GSUSA launched in 2014. When the COVID-19 pandemic hit in the middle of the 2020, girls in southeast Louisiana were inspired to act by hosting canned food drives, sewing masks for their communities, and donating cookies to frontline workers. This year, girls as young as five years old are continuing to embrace their entrepreneurial spirits, stay connected to their communities, and have fun by participating in the cookie program. And, the proceeds from each and every purchase stay local with the troop and its council to power Girl Scouts’ essential leadership programming.
“People will notice some delightful changes to the way we do cookie season this year. With more emphasis on using technology and using girl-powered creative solutions such as innovative drive-thru cookie booths, we hope our communities will support their local Girl Scouts with the same energy and excitement as they have in years past,” says Rebecca Pennington, CEO of Girl Scouts Louisiana East.
This year, Girl Scouts is also providing new materials as part of their cookie badge program to support girls as they run their cookie business online and via social media, helping them be best equipped to sell during these times.
This season, Girl Scouts Louisiana East is participating in a national collaboration with food ordering and delivery platform Grubhub so girls have an additional way to facilitate contact-free cookie orders. In southeast Louisiana, consumers can order Girl Scout Cookies for pickup or delivery on Grubhub.com or the Grubhub app. A hands-on experience in managing e-commerce, local Girl Scouts will track and fulfill orders, manage inventory, and more, all using Grubhub’s back-end technology. This method will be available in New Orleans and Baton Rouge on Thursday, Feb. 25 and ending Sunday, March 14. As always, the proceeds benefit the troop and council while providing another innovative way to safely run the cookie program virtually. GSUSA is grateful to Grubhub for waiving all fees for the organization to make this new delivery option feasible for sales without reducing proceeds to troops and GSLE.